Young males, prior cigarette or e-cigarette users most likely to use oral nicotine pouches

Air 2, LLC

The nicotine industry is constantly innovating, delivering new products to the market – and that keeps public health researchers busy as they work to understand the implications of each new offering.

A team from MUSC Hollings Cancer Center has just published a paper in JAMA Network Open describing oral nicotine pouch usage – one of the first papers to look at how common this product is.

Hollings researcher Amanda Palmer, Ph.D., a research instructor in the Department of Public Health Sciences, led the study.

“These products were introduced just a few years ago, so they're still pretty new, and a lot of the surveys have only recently started tracking usage,” she said. “So all of these data are really new in terms of what the use prevalence is. But it’s good to have that baseline for future research because – like we saw with e-cigarettes – these novel products really seem to be taking off. And that can have some important implications for public health.”


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